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Behind the Brand

Hi, my name is Deana. Welcome to Sweetest Sin. My brand was developed whilst running my salon Pretty Kitty Intimate Waxing Suite in Perth Australia. Being a qualified Beautician for over 27 years and running my current salon, I wanted skincare line that wasn't boring and wanted something a little different to what was currently on the market. I wanted something that I could offer my clients and address any of their skin concerns. A lot of products I came across didn't smell nice, didn't feel luscious on the skin and had ingredients that were questionable, so I decided to create my own collection with a skin loving twist.

Ethos - "Bringing luxury with care"
Transparency is what you will find throughout my brand. Ingredients that are ethically sourced & good for your skin. My products are mindfully created and contain no harmful ingredients. Created in Australia and made with high quality Australian ingredients. My brand values lay with a strong focus on being 100% Vegan and Cruelty Free.

Over the years I started experimenting, trialling and testing. I wanted my products to feel luxurious and jam packed with beautiful ingredients all whilst leaving a soft sweet scent behind on the skin like a skincare smoothie! After years of creating Sweetest Sin was born. My clients trust my brand and love how luxurious and beautiful my products feels on the skin. 

I have created both a body and face collection that compliment each other. One of my favourite collections is the Whipped Crystal Body Polish with Skin Conditioner. This is truely a unique 2 in 1 creation. An exfoliant and skin conditioner all in one. After rinsing you can actually feel the Shea Butter and Coconut Oil left behind on the skin along with a soft beautiful scent. Pure indulgence! 

Some of the gorgeous scents in the collections are Vanilla Mandarin, Sugar Plum Fairy, Milk and Honey, Fairy Floss, Tropical Coconut, Lady Million, Summer Berries and Marshmallow.

My brand continues to grow every day and I'm really excited to share it with you.

I hope you like my products as much as I loved creating them.
Deana x